Melanie Martinez is set to make her long-awaited return with her highly anticipated new album, Portals, out March 31 through Atlantic Records. The announcement comes with a mesmerizing new trailer, which can now be viewed below. Pre-orders are now available here.
Martinez graced the portals earlier this week with an instantly viral TikTok video, confirming the death of her infamous alter-ego “Cry Baby”, last seen in 2019’s internationally acclaimed full-length The film’s confusing conclusion was seen considering the walk in the light. , K-12. Today’s exclusive trailer now reveals the appearance of a mysterious egg from which a mysterious figure emerges.
“The portals scream death is life, death is life, death is life. A perpetual loop. A cycle.” -Melanie Martinez
Portals mark the 27-year-old NYC-born singer-songwriter-filmmakers first full-length release in nearly four years since her 2 billion streaming, RIAA Gold-certified second album, K-12, which proved a sensation in September. The 2019 release debuted at #3 on the Billboard 200 – Martinez’s highest chart placement to date – with further debuts at #1 on the Alternative Albums chart and #1 on the Soundtrack Albums chart.
Martinez has brought her distinctive vision to a series of diverse ventures, including an instant-selling collaboration with footwear brand Koi last year. In addition to his myriad musical and visual endeavors, Martinez has shown himself to be an unforgettable live performer through sold-out headline shows and festival performances around the planet. Several highly anticipated festival appearances including Lollapalooza Argentina (March 18), Lollapalooza Chile (March 19), Bogotá, Colombia’s Estero Picnic (March 23), and Lollapalooza Brazil (March 25) are currently scheduled through next month. A comprehensive international live schedule will be announced soon.
Martinez has indeed proven to be having a remarkable creative journey with her 2015 debut album, Cry Baby. An unforgettable collection of provocative alt-pop masquerading as a modern fairy tale, complete with storybook illustrations and a dramatic structure that takes listeners through the life of its title character, the album showcases the multi-talented Martinez Instantly confirmed as an irrefutable artistic icon, thanks to a phenomenally popular series of hit singles and imaginative self-directed visuals that have amassed a total of 6 billion streams and 1.5 billion video views.
Named by SPIN as one of the top albums of 2015, CRY BABY made its Billboard 200 debut at #6 upon its initial release, while also entering the “Top Alternative Albums” chart at #1. In addition to its own 2x RIAA Platinum certification, all 13 original tracks from the album – as well as three more songs featured on CRY BABY (Deluxe Edition) – have now been certified Gold or Platinum by the RIAA.
CRY BABY took on a surprising second life in 2020 when longtime fan-favorite “Play Date” – featured on the deluxe edition of the album – exploded into a genuine alt-pop sensation with millions of user-generated videos on TikTok. Now boasting over 1B worldwide streams with a 2x RIAA platinum certification, “Play Date” pushed CRY BABY back into the upper half of the Billboard 200 more than five years after its initial release. Billboard honored Martinez’s landmark achievement, praising her “committed aesthetic”, saying, “Instead of relying on hooks designed for Top 40, Martinez blends dark alt-pop, vulnerable storytelling, and striking audio”. -Has found an audience by combining a penchant for visual ideas… The fact that (CRY BABY) has remained on the album charts since its August 2015 release shows the relationship that Martinez has developed with her listeners, He has a testament.